Vol. 2 No. 3 (2025): September 2025

Articles

• Analysis of the Influence of Service Quality, Price, and Facilities on Customer Satisfaction: A Case Study at PT. J&T Express

  Mohamad Subroto Alirejo

  1-10

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  Abstract views: 34, downloads: 18 DOI : https://doi.org/10.70076/simj.v2i3.113
  

• Personal Selling and Digital Marketing as Key Factors in Enhancing Customer Satisfaction through Perceived Value in Automobile Purchases

  Fatma Rasyifa, Sri Nurindah Sari

  11-19

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  Abstract views: 14, downloads: 12 DOI : https://doi.org/10.70076/simj.v2i3.148
  

• Evaluation of the Influence of E-Service Quality and E-Trust on Customer Loyalty in Digital Banking Services: Evidence from Indonesian State-Owned Banks (BUMN)

  Asri Cahya Mardhatilah, Dita Novia Awalia

  20-29

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  Abstract views: 11, downloads: 13 DOI : https://doi.org/10.70076/simj.v2i3.149
  

• The Influence of Product Quality, Brand Image, and Brand Ambassador on Skincare Purchase Decisions with Trust as a Mediating Variable among Generation Z

  Marlina Pancawati , Dahlia Arbianti

  30-40

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  Abstract views: 28, downloads: 20 DOI : https://doi.org/10.70076/simj.v2i3.147
  

• Year-End Closing Strategy Assessment and Employee Performance Assessment in Food and Beverage Industry Companies

  Nurul Fatwa Hasan

  41-48

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  Abstract views: 13, downloads: 9 DOI : https://doi.org/10.70076/simj.v2i3.77